Privacy Policy

1. Information We Collect

We collect various types of information to provide and improve our services, including:

• Personal Identification Information: This includes data you voluntarily provide when you register on our site, place an order, subscribe to our newsletter, respond to a survey, or fill out a form. Examples include your name, email address, mailing address, phone number, and payment details. We only collect information that is necessary for the stated purpose.
• Non-Personal Identification Information: We may collect non-personal information about users whenever they interact with our site. This may include the browser name, the type of computer, and technical information about users' means of connection to our site, such as the operating system and the Internet service providers utilized and other similar information. This data helps us understand user behavior and optimize our website's performance.
• Usage Data: Information on how the service is accessed and used ("Usage Data"). This Usage Data may include information such as your computer's Internet Protocol address (e.g., IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers, and other diagnostic data. We use this to analyze trends, administer the site, track user movement, and gather broad demographic information for aggregate use.
• Cookies and Tracking Technologies: We use cookies and similar tracking technologies to track the activity on our Service and hold certain information. Cookies are files with a small amount of data that may include an anonymous unique identifier. For more detailed information, please refer to our dedicated Cookie Policy.

2. How We Use Your Information

VitalAscent uses the collected data for various purposes, including:

• To Provide and Maintain Our Service: This includes processing your transactions, managing your account, and delivering the products and services you request.
• To Improve Our Service: We use feedback you provide to enhance our products and services, personalize your experience, and develop new features.
• To Manage Your Account: We use your information to manage your registration as a user of the Service. The Personal Data you provide can give you access to different functionalities of the Service that are available to you as a registered user.
• For Communication: To send periodic emails regarding your order or other products and services. We may also send you newsletters, marketing or promotional materials, and other information that may be of interest to you, based on your preferences.
• For Analytics and Research: To monitor the usage of our Service, analyze trends, and conduct research to understand our customer base and market trends better. This helps us make informed business decisions.
• To Detect and Prevent Fraud: We use information to detect, prevent, and address technical issues and fraudulent activities.

3. Data Sharing and Disclosure

We value your trust and are committed to maintaining the confidentiality of your personal information. We do not sell, trade, or rent your Personal Identification Information to others. We may share your information in the following limited circumstances:

• With Service Providers: We may share your data with trusted third-party service providers who assist us in operating our website, conducting our business, or serving our users, so long as those parties agree to keep this information confidential. These include payment processors, shipping companies, marketing service providers, and IT support.
• For Legal Requirements: We may disclose your information when required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency). This includes enforcing our site policies, or protecting ours or others' rights, property, or safety.
• Business Transfers: In the event of a merger, acquisition, or asset sale, your Personal Data may be transferred. We will provide notice before your Personal Data is transferred and becomes subject to a different Privacy Policy.
• With Your Consent: We may share your information with third parties when we have your explicit consent to do so.

4. Data Security

The security of your data is paramount to us. We implement a variety of security measures to maintain the safety of your personal information when you place an order or enter, submit, or access your personal information.

• Encryption: We use Secure Socket Layer (SSL) technology to encrypt sensitive information (such as credit card numbers) during transmission.
• Access Control: Access to your personal data is restricted to employees who need to know that information to process it, and who are subject to strict contractual confidentiality obligations.
• Regular Audits: We regularly review our information collection, storage, and processing practices, including physical security measures, to guard against unauthorized access to systems.
• Data Minimization: We only retain personal data for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.

5. Your Data Protection Rights

Depending on your location, you may have certain rights regarding your personal data. These rights may include:

• The Right to Access: You have the right to request copies of your personal data. We may charge you a small fee for this service.
• The Right to Rectification: You have the right to request that we correct any information you believe is inaccurate. You also have the right to request that we complete the information you believe is incomplete.
• The Right to Erasure: You have the right to request that we erase your personal data, under certain conditions.
• The Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
• The Right to Object to Processing: You have the right to object to our processing of your personal data, under certain conditions.
• The Right to Data Portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.

To exercise any of these rights, please contact us using the contact details provided below. We will respond to your request within a reasonable timeframe.

6. Cookie Usage

Our website uses "cookies" to enhance your user experience. Your web browser places cookies on your hard drive for record-keeping purposes and sometimes to track information about them. You may choose to set your web browser to refuse cookies, or to alert you when cookies are being sent. If you do so, note that some parts of the site may not function properly. For comprehensive details on how we use cookies, please visit our Cookie Policy page.

7. Changes to This Privacy Policy

VitalAscent has the discretion to update this Privacy Policy at any time. When we do, we will revise the "last updated" date at the bottom of this page. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this Privacy Policy periodically and become aware of modifications.

Last updated: October 26, 2023